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An online notebook
An online notebook
Thursday, 28 December, 2006
PayPerPost buys Performancing.com

PayPerPost, the people who line up advertisers to pay bloggers to write nicely about their products, have bought Performancing.com – specifically the website and the Metrics system. Performancing for FireFox and the Performancing Partners advertising programme will continue under a new banner(s).
Something along these lines has been coming for a while and it’s fair enough that the Metrics project just wasn’t producing the goods for them. They wanted out, and I’m guessing they made some money on it. Fair play to them.
But PayPerPost? There will be plenty of bloggers among the 28,000 that they have ‘purchased’ who won’t want anything more to do with the project. Tris Hussey is one. I’ll be taking Performancing Metrics from my personal blog too.
Why? Because PayPerPost, to my mind, Just Don’t Get It. The notion of influencing bloggers through cash stinks, because it puts into question the validity of the blogosphere, no matter how many disclosures you put in.
Performancing, up to this point, have been considered to be among the good guys. Let’s hope that by selling up to the likes of PayPerPost, they haven’t lose some of the credibility they’ve rightly earned.
[tags]performancing, payperpost[/tags]
Wednesday, 27 December, 2006
Tuesday, 26 December, 2006
Sunday, 24 December, 2006
Saturday, 23 December, 2006
Wikiasari : WikiSearch?

Jimmy Wales, it would appear, is planning a search engine, along with his chums at Amazon, through his for-profit venture, Wikia.
Mr Wales has begun working on a search engine that exploits the same user-based technology as his open-access encyclopaedia, which was launched in 2003.
The project has been dubbed Wikiasari — a combination of wiki, the Hawaiian word for quick, and asari, which is Japanese for “rummaging search”.
Mr Wales told The Times that he was planning to develop a commercial version of the search engine through Wikia Inc, his for-profit company, with a provisional launch date in the first quarter of next year.
Earlier this year he secured multimillion-dollar funding from amazon.com and a separate cash injection from a group of Silicon Valley financiers to finance projects at Wikia.
Interesting…
Niall Kennedy admits that he’s
skeptical. Sites such as Google, Yahoo!, and Windows Live already have the crowds clicking on search results every day, submitting bookmarks, and, in some cases, flagging spam. Wikia would need a critical mass of users to maintain a useful search index and query analyzer to supply Britney Spears’ fans, medical research, and the many many other search queries submitted every day. The same same search engine pickpockets wandering through Google’s search index will continue to target any significant source of traffic and unlike Wikipedia, you can’t just lock down a contested (or heavily profitable) area and still maintain balance.
Too true.
Ionut over at the Google Operating System blog takes up Wales’ claim that people will be more efficient at deciding whether a page is good or not than a computer:
I think the main job of a search engine is to understand how relevant a page is for a particular query. To scale, a search engine should that algorithmically. While people have a better ability to decide if a page is relevant, that doesn’t mean spammers won’t try to push their sites.
Wales and Wikia are taking on quite a bit at the moment – for example, the OpenServing site isn’t up and running yet (and I’m not yet entirely sure about what it’s meant to do) – and the introduction of a new search engine is a massive task.
And the name is really lame – ‘Google’ has become a verb. Can you imagine anyone ever saying “Can you Wikiasari this for me?” Answer: NO!
Update: In the comments, Jimbo points out that Amazon aren’t involved in the project. More here.
Update 2: Mike Arrington has a screenshot.
[tags]search, wikiasari, wikia, jimmy wales, niall kennedy[/tags]
Gmail from the Stone Ages

Why is it that NONE of the recent new functionality has hit my Gmail account yet? Even Mrs Dave’s account is up-to-date with all the cool stuff Google have been adding of late – and by her own admission, she doesn’t use it, and what’s more doesn’t LIKE IT!
So, if there are any Gmail people out there with nothing better to do over the festive period, please can they look at the poor, unloved excuse for an email account that is briggs.dave@gmail.com and maybe make it just a little bit better?
Please?
[tags]google, gmail[/tags]

