Thursday, 26 February, 2009

Simon Wakeman: Local gov shoudn’t be on Facebook

Simon Wakeman has a thought-provoking post on whether Councils should maintain corporate presences in social networking sites like Facebook at all:

People using social networks befriend (or fan, whatever the appropriate phrase is) organisations, movements, clubs etc on Facebook and other social networks because they have an emotional bond of some description with that entity.

They might be fans in the muscial or film sense (eg by signing up to a band’s page), be replicating membership of an offline group (eg by signing up to a sports club’s page) or be part of a shared interest movement (eg by signing up to a campaign or political group’s page).

All of these conscious choices by individuals using social networks are done because they have some empathetic or emotional relationship with the entity to which the page belongs. They become a fan because they want to and because they care in some way.

How does this sit with a local council? In the real world I’m not convinced people have such a bond with their council as a corporate body – yes, they have that emotional or empathetic reaction about many of the services that their local council provides them, but not about the council as a whole. There’s no real world basis for the creation of an online community.

As Liz’s research shows, one can see where Simon is coming from. Councils, at the moment, are not fairing terribly well on social networks.

I’d agree, as I have noted before, that making people become friends or fans of public bodies probably isn’t going to work. I commented on Simon’s piece:

However, there is a convincing argument for me that public bodies should be providing information to people in a format and in a location that suits them. There are many people who wouldn’t ever dream of visiting a council website who none-the-less might find the information available there useful. The trick is to present that information where they are likely to find it.

I think I’ve identified a way in which local authority, indeed any government organisation, can approach Facebook presence in a way that won’t embarrass those that use it. More soon.

Wednesday, 25 February, 2009

Bookmarks for February 9th through February 25th

Stuff I have bookmarked for February 9th through February 25th:

Tuesday, 24 February, 2009

LocalGovCamp update

A few things have been happening behind the scenes, and I think it is about time that LocalGovCamp was ‘officially’ launched in some way. I guess this is it.

Localgovcamp

The event will probably take place in June, probably in Birmingham but definitely on a Saturday.

All the plotting and planning will take place on the blog, so do make sure you subscribe to the RSS or the email alerts.

Once we have a few of the basics sorted out we can start focusing on some of the fun stuff, like what people want to hear, what they want to talk about and who will be ordering the pizzas.

Monday, 23 February, 2009

Friendless council

A tweet from the Public Sector Forums Twitter feed alerted me to this story of Stockport Council’s Facebook presence, which, at the time the article was written, wasn’t particularly popular:

A LOCAL authority which reached out to the Facebook generation has suffered an embarrassing snub.

Stockport council set up a page on the social networking site with the aim of spreading the word about its services.

But six months on, the authority has been exposed as an online pariah – after it attracted only six ‘fans’.

I’m delighted to say that as a result of this publicity, the Council now has 46 fans – almost as many as DavePress!

What can be learned from this? That if you build it, they won’t come.

Anything that a council, or any other organisation, does on the web needs to be pushed, promoted and managed. These are the human elements which are so important in engagement excercises. An online project like this will not succeed if you just put it together and then sit back expecting people to join in droves.

This is partly an online marketing issue, and partly one of community management. I doubt there are many in local government who have these skills listed as being required for their jobs, but they are becoming more and more necessary.

There is another issue, peculiar to Facebook, which is one of vocabulary. Does anyone really want to become a ‘fan’ of their local council? Surely there is some more appropriate wording that could be used…

Real Help Now

Simon Dickson reports on the new site from the UK Government which currently aggregates news from around the country on what help is available to help businesses and individuals through the current economic difficulties.

Fundamentally, in this initial build, it’s a news aggregation site – pulling together material not just from national sources, but regional and local too. The aim is to complement the citizen- and business-facing stuff, at Directgov and BusinessLink respectively, by showing what’s actually happening on the ground, well away from Whitehall and the City.

I’m involved in the project from a content point of view, which at the moment is mainly a job of identifying content to be tagged in Delicious to appear on the site. A dashboard has been set up to monitor various news sources around the UK to make sure we pick up  a good range of stories.

Real Help Now

The site came together very quickly and is a great example of agile and flexible development. We’re hoping to be expanding it in the future to produce some original content, but at the moment it presents a nice picture of what’s going on out there.

Sunday, 22 February, 2009

Mini

I treated myself to a new toy today, a Mac Mini. Here it is, next to the rather splendid curtains in our spare room:

Mac mini

To be honest, I really want a nice big iMac but can’t afford it. The Mini is a nice, relatively cheap alternative. Working on a MacBook all the time really isn’t good for the eyes – and with the Mini plugged into a 20″ monitor, that’s no longer a problem.

Mini and monitor

In terms of grunt, the Mini is slightly less powerful than your average MacBook, but seems to be fine with what I need it for. Editing video might be a struggle, though.

Friday, 20 February, 2009

Thursday, 19 February, 2009

Visit Cambridge site hacked

Cambridge City Council’s Visit Cambridge tourism site has been hacked, with various unsavoury pictures and links added, reports the Cambridge News:

CAMBRIDGE’S official tourism website was still offline today after pornographic images were posted in place of pictures of the historic city…

It comes after horrified bed and breakfast owners were shocked to log on to the site, run by Cambridge City Council, to find hardcore images of couples having sex and people exposing themselves for the camera.

Ooops. Here’s a screenshot from Cambridge News’ site:

CIT0536356adjusted.jpg

Disposable online chat

TinyChat is a really cool new service that lets you create simple chatrooms on the fly within your browser.

Why is this useful? Well, say you want to get a bunch of people together for a chat, but you don’t know what technology they all have available. Some are on Skype, some not; some are IRC fans, others not; some have access to internet instant messaging, but not all.

Tony chat uses a really simple web interface to allow you to create your chatroom with a couple of clicks. You can then send the URL to the people you want involved, and you’re away.

Afterwards, your room and its contents disappear, so it really is disposable! It might be an idea for someone to copy and paste the contents of the chat before closing it down in case you want a record.

Another cool feature is to assign your Twitter account to your idenitity within your chat and which pings your followers with a link to the chatroom you have just created.

I like the idea of having impromptu online discussions using this, inviting people in via Twitter, to discuss an issue in a more ‘live’ environment that Twitter normally allows.

What other applications can you think of for TinyChat?