Monday, 8 December, 2014

My content curation workflow

shutterstock_129038348Curating content online is a fairly hot topic these days – information overload being what it is, folk tend to like it when someone spends a bit of time picking the wheat from the chaff for them.

It doesn’t have to be too time-consuming an exercise either and there are lots of tools to help you put together a workflow that puts the web to work for you, rather than the other way around.

Here’s mine. It may work for you, or just bits of it. Don’t feel the need to copy it all if you don’t want to, or indeed ignore everything if it all seems utterly idiotic to you.

Feedly

The place to start is with my chosen service for RSS subscriptions. I know people keep saying that RSS is dead as a way to consume content, but it continues to work for me. I use Feedly to subscribe to about 800 feeds from various sites. I rarely read them all – there are a few sites I especially look out for, but generally I treat it as a stream to dip into rather than a list that must all be read. To this end, I always mark everything as read on a Sunday evening so I can start the week with a blank slate.

Reeder 2

Here’s the thing though, I don’t actually use the Feedly web interface at all – I just use it as the synchronisation service to manage my subscriptions and to ensure that they are up to date across my various devices. My preferred client to actually read through the content from my feeds is Reeder 2 on my Mac, iPhone, and iPad. The interface is just one that I am comfortable with and it makes reading through stuff a joy.

Pinboard

When I decide something is worth saving and sharing, I bookmark it using Pinboard. I used to be a big fan of Delicious, but since the various changes of ownership of that service, I decided to go somewhere a bit more reliable, hence Pinboard – an indie service that you have to pay for. I bookmark stuff either by using the helpful button within Reeder, or by opening the item in a browser and using a bookmarklet button. I’m a bit lazy and tend to just leave the title as is – with the odd edit for length (see later) and don’t bother adding a description. I do tag things though, and try to limit myself to just one or two tags.

Twitter

Everything I bookmark appears on Twitter shortly afterwards, thanks to a recipe on IFTTT. IFTTT is a super useful service that helps you build up automated workflows triggered by online activity. So, in this case, IFTTT spots when I add a new bookmark in Pinboard, and then tweets it for me. I make IFTTT put some quote marks around the title of the article which I think helps to distinguish it from something I have written myself.

With this Twitter process in mind, I will often amend the title of the bookmark, knowing that it is the main bit that gets tweeted. I might add a hashtag, for instance, or @ mention the author to add a little context, without breaking the meaning when the link is viewed in other contexts.

Pocket

I save everything I bookmark for later reading into Pocket, thanks to another IFTTT script. This is especially useful for longer items. Pocket saves a copy of the articles I save locally on my phone, so if I have a spare few minutes at any time, there’s always something interesting to read.

Email

I include several links in my email newsletter. Right now this is a manual process – when writing the email, I scan through my recent bookmarks in Pinboard and pull out the most interesting ones, then write a bit of commentary about them. This could be automated via Mailchimp’s feature to build an email through the RSS feed generated by Pinboard, but I suspect this would end up taking more work to edit and so on than I currently expend doing it manually.

My blog

Articles I curate only currently appear in the footer of my blog as a widget called ‘Link list’. I very much doubt anybody looks at it. In the past I did have automated posts collecting recently bookmarked links together, which I lost when I recently rehosted my site. I ought to look into reinstating this, as I think it can be pretty useful.

What others are doing

I asked on Twitter how others curate, and these are the responses I got by the time of publishing this post:

What is your curation workflow? It would be great to hear about it!

Friday, 28 November, 2014

Planning digital engagement

I recorded this a little while ago to go alongside some other training and consulting work I was doing at the time.

I basically explain how to plan out digital engagement work to ensure it is most likely to succeed, by thinking about your own objectives, the needs of the people you want to engage with, and that sort of thing.

It refers to a template throughout – you can download a copy of that here – it’s in PowerPoint format.

Hope it’s useful!

 

Content so good you’d pay for it

Picture of a typewriter.

I’m a massive fan of the writing of Ben Thompson – and so should you be. The analysis he provides on his blog is superb – and it’s free!

Interestingly, he also provides extra content for a fee – a daily email with even more in depth analysis of the technology topics of the day. Just $10 a month, or $100 for the whole year. Members also get access to a forum where you can chat to Ben and others who are interested in his work.

I subscribe – the extra content is great, the forum helpful, but more than anything, I want to support this guy to keep doing great work.

Ben posted recently that he has broken through the magic barrier of 1,000 paying subscribers. 1,000 True Fans is the title of a post by Kevin Kelly outlining how the long tail of the internet means that focused, high quality niche communities can be financially sustainable.

So, 1,000 members doesn’t sound like a lot, relative to all the people on the Internet, or the memberships of supersites like Facebook or Twitter. But 1,000 people paying $100 a year is $100,000 a year! To do a thing you love doing! Add in a few consulting days a month and there’s a good living to be made.

I’ve written before about how I would love to find a way to be able to just live off content creation. After all, I have this blog, with thousands of readers, an email newsletter with over 700 people subscribed, a reasonably popular podcast, and my webinars seem to go down well too.

Of course, it’s hard work. I’d imagine the pressure can build up when you have to produce really great content every single day. Figuring out what people might pay for and what they would expect for free isn’t easy either.

But it is super-interesting to know that to make a living as an independent is achievable and that you don’t need to have Buzzfeed levels of traffic to do it.

Monday, 24 November, 2014

Sunday, 23 November, 2014

Thursday, 20 November, 2014

Do we want everyone to get online?

I had a very interesting time at the Digital Evolution unconference and networking evening this week – wonderfully hosted by the Tinder Foundation and Google and with the irrepressible Will Perrin at the helm.

Sadly I couldn’t make it to the proper conference the next day, but the buzz around the event was amazing and Helen Milner and her team can take credit for reinvigorating the conversation around digital inclusion.

Anyway, back to the unconference.

The first discussion I took part in focused on digital policy, particularly from the government side of things, and the question was that posed in the title of this post: do we want everyone to get online?

I’m not sure that we do, at least, not when the question is framed in that way.

Who is ‘we’? Who is ‘everyone’? What is meant by ‘online’?

For me, getting everyone online is not a sensible policy objective. It doesn’t really make an awful lot of sense. Where are the outcomes?

Speaking for myself, I’d like us to have a society where nobody is disadvantaged because they lack the ability to access information or services – whatever the platform.

So for me the emphasis must be on human beings and making their lives better, more fulfilling, and ensuring their interactions with government and businesses are as stress and hassle free as they can be.

The internet is a ever more important platform for the delivery of information and services. However, this doesn’t mean that everyone should be using it for everything. Even if you have great internet access and skills, for some things a non-digital approach might be most appropriate.

The approach I think must always therefore be human-focused, not technology- or organisation-focused, and it should be prioritised so that those with most need are considered first, with all their complexity.

This will mean in future that the role which those currently working in digital inclusion have may shift in future, as access becomes ever closer to universal. There are some really meaty issues to be stuck into particularly around the agendas of wearables and the internet of things.

On the latter point, in the near future might we be in the position where folk are online whether they like it or not, because the paving slab they are stood on is connected to the internet, or the supermarket scans their faces before they even step into the store?

So as well as human-focused, the approach must also be constructively critical. The internet is very good at lots of things. It also brings with it challenges, particularly around privacy, but also around our relationships with organisations, which may come from cultures that do not share many values with our own (Silicon Valley, I’m looking at you).

Digital inclusion folk, by keeping laser focused on the needs of people, and by being healthily sceptical about the potential of technology can, I think, help individuals come to their own decisions about the best way they can make the most of digital and the net.

We don’t want everyone to be online. We want people to be able to make informed choices about how they live their lives, to use the net when they want to, and only when they want to, so that they may act in their own best interests, and of those they care for.

Friday, 14 November, 2014

Thursday, 13 November, 2014

What do we need to be telling councillors about digital?

I’ve done a fair bit of councillor training on digital in the past. Every time it focuses on social media, digital engagement and how members can use the web to interact with the public.

It usually goes away, people have an interesting time and one or two actually start doing new stuff as a result.

However.

Right now I am not convinced that this is the most helpful thing we could be doing with councillors when it comes to digital, the internet, and technology in general.

Just as the work I have been doing recently on capability with civil servants emphasises the importance of understanding the mindset and approaches of digital ways of working, the same is also true of elected members.

After all, members – particularly those with a role on the executive in their authorities – are making decisions with digital implications all the time. They are asked to signed off digital and IT strategies. They might be asked to give their OK to a big spend on the implementation of a new system. They might be signed up to a big transformation programme with a heavy emphasis on digital ways of working.

Do they really have the capability to be making these decisions? Are they asking the right questions of officers? Can they really be held accountable for decisions made which – in al truthfulness – they possibly don’t understand?

I think this is something that needs to be looked at.

The trouble is, as anyone who has been involved in member development knows, providing ‘training’ to councillors is really hard. They are very busy people who operate in a political environment. This means they have little time, and little appetite to admitting weakness or ignorance.

So I think there is something to learn here from the top of the office coaching programme that Stephen and Jason run at DH.

This is where the eight (I think) people right at the top of the organisation get one to one coaching with digital experts once a month – an opportunity to ask questions without fear of looking silly in front of colleagues, and to really dig into what relevance digital has for them and their bit of the organisation.

I’m pretty sure something like this could work very well with councillors – matching them up with digital coaches who could give up an hour a month for (say) six months to provide answers to questions, coaching and mentoring on specific topics and being a sounding board when needed.

It would be great to get people’s thoughts on whether this is a problem that needs a solution, and whether a lightweight volunteer coaching programme would work.

Tuesday, 11 November, 2014

Lessons learned from web chatting

So yesterday I ran the ‘what next for digital engagement’ web chat.

It went ok. You can find out for yourself by checking out the archive of the chat.

In the end not that many folk turned up – but that’s not a problem, after all, it’s the quality not the quantity that counts!

However, we ran into problems with the software I used, which was CoverItLive.

CiL allows the person running the chat to moderate what people are saying. Moderating every single message can be tiresome and adds lag to the process, so I tend to just whitelist people once they have said one, sensible thing.

However, one participant decided to be mischievous and realised that they could change the name they used within the chat, and started spoofing other chatsters and posting a couple of unpleasant images.

I must admit, it’s probably the first time such a thing has happened to one of my activities.

Anyway, so what would I do next time?

1) I’ve have a look for alternatives to CoverItLive

2) I’d seriously consider moderating every message to retain control

3) I’d make sure I knew exactly how to boot people from the chat before it started. During yesterday’s chat, I didn’t know how this was done.

4) These things might work better in less open spaces with more trust, like my community.

Monday, 10 November, 2014