This workshop is free for public sector people. Please use your work email address to make it easy to recognise you!
It’s happening on Thursday 16 December, 12pm on Zoom.
User research is one of the most important stages of any successful digital project. However it often gets missed, and that’s often because people just aren’t used to doing it.
Involving service users in research and testing is a big cultural change for organisations, and takes a fair bit of confidence to start doing for the first time.
In this workshop, Lizzie Bruce from Cake Consultancy joins me to introduce common user research methods, as well as some less well known ones.
We will also talk through how to arrange user research sessions for the first time – where to host them, how to recruit users, how to record sessions and turn them into actionable insights.
At the end of the workshop you will feel more confident about:
- Including user research activities as part of your digital project
- Choosing the best user research methods to meet your objectives
- Setting up your user research sessions, in terms of location, equipment and practicalities
- Finding and recruiting users for your research
- Turning your research into actionable insights
Don’t delay, book today!