Thoughtful long read from Rachel Coldicutt:

Perhaps this collective hangover will be the thing that makes the AI bubble burst – or at least, start it rolling slowly off the peak of inflated expectations. Lord knows, there is no form of reason or economic sense behind the relentless game of Number Go Up being played by the rulers of our AI age: Huang, Bezos, Altman, Musk, and Amodei will keep cranking the money machine till everything explodes, and politicians will continue to run round at their behest. Instead, it seems likely that more of us will choose different things: WhatsApp will probably remain the default social operating system, but it seems likely we’ll see more atomisation for those of us who can choose, fewer common platforms, more pick and mix. But most importantly, it would be nice to see folks in the tech industry stop chasing their tails, desperately finding ways to apply new technologies to everything when sometimes the innovation we need is a little less technology and a little more of a personal touch.