Had a silly-busy week this week so only just now getting the chance to blog this.
On Tuesday we launched the Digital Engagement Cookbook – an online database of online engagement methods.
Kind of Digital were paid and supported by Consumer Focus to create the database, and I brought in some help. Fraser Henderson from Particitech and a regular Kind of Digital collaborator provided ideas and content whilst Stuart Harrison did the tech.
It’s a great example of the results that can be produced by working flexibly and in a collaborative fashion.
The idea behind the site is that it gives you ideas on how you might go about engaging online, depending on certain parameters that you feed the database.
So, are you targeting a certain demographic group? Are you at a certain point in the policy process? How much money have you got?
The Cookbook then produces a list of potential methods for you to use, rated in terms of how closely they match your criteria.
It’s pretty useful as it is now, but we’re looking at ways of improving it, such as allowing people to contribute new methods, or provide case studies of how certain methods have worked out in the field.
Anyway, the Cookbook is free to use, and I would be glad to have any feedback on it.
April may well be the cruellest month, but for me November was the busiest – and the illest (as in, I’ve been poorly. I’m not starting to talk “street”, you’ll be pleased to know*) as well.
Kind of Digital seems to have had time to get settled in now, and we’ve so much work on it’s meaning that I have no time for blogging or emailing any more, which is a real shame – even with the team growing all the time. I’m looking forward to some time over Christmas to get my thoughts together and start publishing here a bit more often.
Here’s a quick run through some of the stuff we’ve been doing this month:
- I had a lovely trip to Oslo and met with representatives from all the ministries making up the central government there to talk about how we do digital in the UK and what the two sides could learn from each other. There’s a proper blog post brewing on this one.
- UKGovCamp tickets were released and sold out in a matter of minutes. The two day format seems to have gone down well with most, and we should see some real outputs from the event this year. We still need sponsors, and if you are interested in being involved, do drop me a line.
- We’ve been beavering away on a great project for Consumer Focus which will hopefully emerge soon. It’s an online database of digital engagement methods, which we will be developing to include case studies and links to examples. Searching will be done by choosing various variables from dropdowns and sliders, so you can choose the type of interaction you want, the demographics you want to reach and so on, and a list of the best methods for you will then be presented.
- We’ve also been covering some events for the LGA as part of their healthy communities programme. This involved live blogging keynotes speakers, video interviews with various people involved, taking photos of the action and tweeting updates as well. All the content is presented on a microsite which we developed and hosted, and having done two events in Bristol and London, we’re next up at the late event in Leeds on 8th December. If you’d like to get your events documented in this way, you know where I am.
That’s probably about it. We’ve another couple of busy weeks in December coming up and then things wind down for the festive period. I’m looking forward to it!
* Yes, I know. I’m turning into Alan Partridge.