How To Write Killer Blog Posts

…and More Compelling Comments.

How To Write Killer Blog Posts

Some very good advice here. Here’s the first 3 to give you a flavour:

Writing Blog Posts

  • Declarative sentences are good. Web readers demand them.
  • Link like crazy. One thing that distinguishes blog posts from dead-tree journalism is that bloggers link prodigiously. Link to any mentions in your blog to other blogs, websites, articles, books, products, bios or explanatory materials on other sites. Always provide links to information that clarifies or gives background on information and opinions in your post.
  • Write less. Omit all unnecessary words. The best advice I ever got about writing was from my first boss, the late “press agent” Leo Miller, who taught me a game to play with sentences. He’d keep taking out words until removing one more word destroyed the meaning of the sentence. Taking this last sentence for example, the sentence would end up like, He’d take out words until removing another destroyed the sentence meaning. Aim at keeping your posts at about 250 words.

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