I think the culture and tools of social networking can go a long way to improve how people manage and share knowledge inside an organisation, and increase individuals’ productivity at work. Lots of people could be a little bit more productive if they used more of behaviours and the tools of social networking routinely at work.
Personally, I am much better at my job because of social tools. I’m better informed, often helped by others, better connected, more grateful, and more ready to share my own thoughts than I would be without tools like Yammer, Twitter and blogs.
I sometimes think there are a few too many of these infographic things floating around, but I thought this was a really interesting one!
Tuesday 25th October 2011
Feedback from previous Digital Engagement workshop
The workshop provided me with a better understanding of the advantages & pitfalls of social media – Tourism Development Officer, Ceredigion County Council
The workshop was informative and lent itself well to interaction with well thought out activities – PR Officer, Coleg Morgannwg
Useful insights and experiences shared. Very knowledgable and practical. – Information Systems Consultant, Newport City Council
Dave is very engaging and informative – E-Communications Officer, Mid & West Wales Fire & Rescue Service
Very engaging and knowledgable – Head of Consumer Strategy, Remploy
Interesting. Good use of examples. Relaxed interactive discussions. Good mix of activities & discussions – PR Officer, Coleg Morgannwg
We are delighted to announce this workshop introducing Public Sector organisations to the opportunity offered by the web and social media to enable effective engagement with citizens and communities.
Facilitated by Kind of Digital’s Director, Dave Briggs, who has a wealth of experience advising government on digital engagement at all levels; from small local authorities to 10 Downing Street – attendees will come away with a full grasp of the background and potential of this work as well as a practical toolkit to get underway.
The agenda, a blended mixture of engaging talks, group discussion and practical exercises, will include the following sessions:
- How local authorities can use the web and social networks to engage citizens and communities
- Case studies of good practice use of emerging technology to engage by those involved in local government
- How to develop a digital engagement strategy for your work
- Choosing the right tools and approach to meet your objectives
- Getting around organisational barriers to implementing your plan
- Further support
As well as the training on the day, attendees will benefit from post-event support and learning. This includes exclusive access to a follow-up web conference and an online support forum.
10.00am: Introductions and housekeeping
10.15am What is digital engagement, and why is it important?
* The background to digital engagemen
* The opportunities it offers for local government
10.45am: Introducing the digital engagement toolkit
* What are the key tools?
* How have they been used across the public sector
11:15am: The importance of a strategic approach
* Why having a strategic approach to social media activity matters
* The best way to balance strategy and experimentation
11.30am: Coffee break
11.45pm: Strategy development workshop – writing your own digital engagement strategy
* Risk management
1.00pm: Lunch break
1.45pm: Overcoming barriers
* What are the blockers in many organisations for getting social media activity going?
* How to manage them
2.15pm: Planning a social media campaign exercise
* Group exercise to design effective social media projects, using the right tools and involving the right people
3.45pm: Coffee break
3.55pm: Social media question time
* An opportunity to ask questions of the group and facilitator to work out issues in more depth
4.25pm: Close and next steps
* Further online support: webinars and forum
4.30pm: Workshop ends
Delegate Costs : If you book your place before 19th August, you receive the benefit of an early bird discount, so don’t delay!
Early bird price – £200 + VAT
Standard price – £250 + VAT
CCT Venues Smithfield
2 East Poultry Avenue
Map and Directions
Start Time: 9:30 am
End Time: 4:30 pm
The marvellous Rich Millington is giving away a fabulous ebook on developing online communities.
Rich’s blog, Feverbee, is packed full of great hints and tips, and I recommend you subscribe to that.
And yes, this is a great way of getting people to sign up to a newsletter like this!
My friends at LGIU, The Hansard Society and Networked Neighbourhoods are running a free event next month in London that looks dead good:
Wednesday 19 October, 18.30 – 20.00
Thatcher Room, Portculis house, Westminster
LGiU, Networked Neighbourhoods and the Hansard Society are putting on a free event in Parliament on Weds 19th Oct.
We will be exploring the ‘relocalisation’ of the web and debating whether hyperlocal and community websites a vital democratic tool or if they lead to insularity out of step with an increasingly globalised world?
- Jonathan Carr-West – Local Government Information Unit
- Natasha Innocent – Director of Community Partnerships, Race Online
- Kerry McCarthy MP
- Hugh Flouch – Networked Neighbourhoods
- Dr Andy Williamson – Independent digital strategist
Jonathan and Hugh will also discuss some of the early findings from the ‘Residents Online’ research project. If you are a Councillor or council officer and would like to take part in the survey, more information can be found here.
Here’s another cool little tool. ifttt, or ‘if this, then that’ is a way of automating tasks across your social networks. It describes itself as ‘digital duct tape’.
It basically allows you to set rules and actions to happen whenever you interact online.
One example described on the site is creating a task that whenever a photo is uploaded to Instagram, it should also be added to your Dropbox account.
Just to test it, I’ve created a task that emails me everytime someone mentions me on Twitter. Not particularly useful, or unique, but the process for creating tasks is very user friendly, and the potential is huge, with lots of different services included, such as Facebook, Google Reader, Foursquare, Delicious, Tumblr, WordPress… the list goes on.
It’s a cool idea and I am sure that people more imaginative than I could come up with some great uses of it!
Apologies for the light blogging this week, I’ve been doing a lot of travelling about.
Still, I came across Trello yesterday, a cool and lightweight planning tool. It allows you to create lists of actions, which can be filled in with all sorts of information, and dragged and dropped into different orders.
Here’s a video explaining it further:
Well worth a play for simple collaboration and project management.
A quick note to mention some of the projects Kind of Digital is working on.
This is the name we have given to our WordPress-powered ideas crowdsourcing platform. South Holland District Council are going to be using the service to encourage people to suggest ideas for projects that will help their communities.
This will be linked to the ward budgets that councillors there have been allocated, with the CiviCrowd providing a mechanism for people to suggest ideas to their councillors.
The site should be launching in the next few weeks, and I’ll be sure to let you know exactly when that happens!
Lincolnshire coastal cultural SMEs
This is a project we are working on with Lincolnshire County Council, to provide support to small and medium sized enterprises in the arts and culture sector, that are based on Lincolnshire’s coasts. It’s all about providing training and guidance to these organisations to help them use technology like the web, social media, and also innovative hardware to promote what they do.
An interesting one this, as we are working with the regeneration company Urban and Civic (warning: flash-heavy website!) to help them engage online as they develop the Alconbury Airfield site near Huntingdon.
We’re building an online engagement hub, to allow people to provide the sort of feedback usually only received during traditional open day style events, as well as working with the team to help them develop digital engagement strategies, policies and systems to make the most of online discussion of the project and the wider area.
If you’re looking at running a project remotely similar to these, and need a helping hand, don’t hesitate to get in touch!
ACAS – the Advisory, Conciliation and Arbitration Service, who you’ve probably heard of on news reports about negotiations between employers and unions – have published some guidance for employers on how to manage staff use of these sites at work.
Smart phones, internet, tweeting, blogging – we have accepted all of these innovations, and many more, as part of our working lives, helping us to work more flexibly, stay in touch for longer and respond to each other more quickly.
But is it all good news? Some estimates report that misuse of the internet and social media by workers costs Britain’s economy billions of pounds every year and add that many employers are already grappling with issues like time theft, defamation, cyber bullying, freedom of speech and the invasion of privacy.
So how should employers respond to the challenges posed by social networking tools at work?
New research from the Institute for Employment Studies, commissioned by Acas, advises employers to:
- draw up a policy on social networking
- treat ‘electronic behaviour’ in the same way you would treat ‘non-electronic behaviour’
- react reasonably to issues around social networking by asking ‘what is the likely impact on the organisation?’
Worth checking out.
I had a go at doing an email newsletter once before – put a signup form here on the blog, got quite a few people to subscribe, and then never got round to sending a single issue. Useless!
Part of my trouble then was that I wasn’t that comfortable with the software. Recently though, for a few projects, I’ve been playing with MailChimp and been dead impressed with it. So, I thought I would have another go.
Click here to sign up for DaveMail, a weekly email newsletter that will feature a fresh article that won’t get published here on the blog, plus a list of great links for anyone wanting the best of the web’s coverage of digital engagement and other technology stuff.
I’ll be publishing every Sunday, so there will hopefully be at least one nice email waiting for you on Monday morning!