The BBC and innovation

Mike Butcher lays into the BBC over web innovation:

I think the BBC should do more, a LOT more, to hook into the innovation happening in technology companies in the private sector, and at the same time allowing private sector companies to innovate around the products the BBC produces. And that does not mean just commissioning more user interface design, or the odd microsite, from a bunch of agencies. If it did so, the BBC might even find some products it quite liked and could use to make the BBC better. Really. No kidding.

An entertaining and thought provoking rant.

One thought on “The BBC and innovation”

Comments are closed.