GovBlogging

Ingrid Koehler led a really interesting session at the weekend’s GovCamp about blogging in the public sector and how it might be supported and promoted (the session later went on to cover the excellent LGovSM twitter chats that happen on a Friday afternoon, convened by Louise, who also blogs).

One great contribution was from David Allen Green who blogs for the New Statesman as well as his own, extremely popular, Jack of Kent blog. He gave some great tips on writing engaging content, including keeping sentences and paragraphs short, and ensuring you are actively contributing to the topic under discussion, rather than just repeating others or trotting out opinions – advice I’d probably do well to heed.

Carl Haggerty – one of the best govbloggers we have – also contributed with some great thoughts on the use of blogging as a personal learning and knowledge tool.

Ingrid followed up with a great post on her blog:

It’s personal reflection. I’ve worked out a lot of things through blogging, the process itself has often help me achieved clarity. But other things that are great about blogging are community aspects – feedback, additional information, learning new things, reality checks and correction. And for that you need an audience, but not a big one. And many people (like me) find that having an audience provides some stimulus to keep doing it. But again, it’s not about big numbers.

It’s funny, because a very similar sessions ran last last year’s GovCamp, only it was a lot smaller. Clearly Pubstrat and I just don’t have the same appeal! Last year’s session was inspired in part by a post I had written on the topic:

…people blogging is important, and a Good Thing. There are a number of reasons I think this way – mainly that blogging is a great way to develop and share ideas, to create a movement, to develop a reputation. A healthy and active blogging community in a sector means that it’s a sector where there is a lot of creativity. It means that sector is an interesting place to be.

What’s changed in a year? I’d say that govblogging is growing. Public Sector Bloggers is being populated by more blogs than ever – to the point where there’s now almost too much stuff (see later on for thoughts on that).

Another important change is the use of the common blogging platform on the Communities of Practice. Predominantly a local government space, for the first few years of the platforms life, the blogs were pretty much ignored. Now lots of people are using them to share ideas, knowledge and experience.

These blogs, as well as being plentiful in terms of the number of posts they produce, are also well engaged with, and when I remember to copy-and-paste content across there from DavePress I find I usually get plenty of comments, which is great. It also provides a reasonably safe environment for those new to blogging, of course.

However, the Communities of Practice remains a fairly closed platform, and the fact that you have to remember to log in and check for stuff means it’s always going to lack a bit attention-wise. This should be fixed in the up and coming Knowledge Hub, which promises to be more open – where users choose it to be – and it will be easier for those of us with existing blogs to import our content automatically rather than having to copy and paste it as we do now.

I’m keen, and I know others are too, to support the use of blogging within public services. There is still a joy to be had in publishing, especially when you start to gain a readership and people interacting with what you write.

So what could be done to encourage others to get involved? I’m keen to see Public Sector Bloggers play a role here. We’ve added more and more feeds to it, and while it is by no means comprehensive, it’s also getting rather unwieldy. Some kind of categorisation is needed, I think.

I also suspect that it isn’t that well known. The FeedBurner stats show that 125 people subscribe to the RSS feed, with 24 subscribing via email. The Twitter feed has 785 followers, which isn’t too bad. I don’t think we have Google Analytics installed, so I’m not sure what the direct visitor numbers are like.

What could we do with Public Sector Bloggers to help encourage more blogging in the sector? Here are some ideas – I’d welcome yours, and any feedback too.

1. A source of guidance on blogging for public servants

There lots of stuff out there (including this rather outdated guide by me) and it should be too hard to pull together the whats, whens, hows, whys and wherefores of good public sector blogging, and to publish them on the site. Maybe it could be cobbled together to form an e-book.

2. A blogging platform

I’m not convinced this would help much given how easy it is to sign up for your own blog on WordPress, Blogger, Posterous or Tumblr (maybe there are too many options!). It might however take away some of the pressure people feel about having to post regularly to their blog, if they are contributing to one big one with lots of other authors?

3. Some kind of event

A PubSecBlogCamp? Or perhaps something more formal and workshoppy for those new too it. But would people give up time to talk about blogging in the public sector? Maybe not 200 of them, but perhaps a handful would…

4. Blogger mentoring

How about some kind of blogger mentoring, where a newbie blogger is introduced to a veteran, who can provide ongoing advice and guidance on posting, writing style and that kind of thing?

5. Better aggregation

This one is a definite I think. We need to go through the list, cull the blogs that aren’t updated any more and add some of those that are missing. Some kind of categorisation would be useful, whether in terms of the parts of the sector the blogs are written about or the themes they cover. Maybe a common search engine across them all to make finding content a lot easier.

As I said above, I’d be glad to hear your thoughts on these ideas and any you might have yourself!

Social reporting at Cisco08 Public Sector Summit

I am having fun here in Stockholm providing social web backup to the Public Sector Summit – an event arranged by Cisco to discuss how technology and government can help each other.

We have quite a bit of activity going on, including the use of twitter and flickr – and shortly I’m hoping to be able to get some video up on YouTube. We also have a group blog, which you can find at www.cisco08.com. Everything gets picked up through use of the cisco08 tag.

As well as providing a platform for people to use to blog (which they are doing, fantastically) the blog home page also aggregates content from all the different social media services in one place. This is displayed on large screens around the venue so people can see what’s going on (a little bit of javascript refreshes the page every 10 minutes so we don’t have to run around refreshing each one!).

I’d encourage anyone with an interest in government at any level and the way technology can be used to swing by the site and see what you can pick up from it: and of course, leave a comment or send a message on twitter if you want to!

LGSearch update

LGSearch is something of an anomaly in my ‘portfolio’ of stuff I’ve made in that is actually works and is useful. I built it a couple of years ago while working as Risk Management Officer at a County Council. Essentially, I found it a pain in the neck to find relevant material online using traditional search engines, so I put my own together.

It’s based on Google’s Customised Search service, which requires you to provide a list of sites you want the search to be limited to. What I did originally was find an online list of all local authority sites and plug that in. This way, searching for a term generated results only from local government.

Later I developed things a bit further, adding in a variety of other public sector sites, such as those in central government, police, fire and health authorities and some of the organisations in and around government. Google helps here too: by categorising sites under the headings mentioned, users can then drill down into results by clicking a link to produce results from just, say, central government. Nice one.

The site has been pretty popular, with usage increasing as word gets around. Some councils have even embedded it in their own sites. There is a Google Group set up to manage requests for change, etc, which if you visit it, will show how terrible I am at keeping on top of it. Now I have some more time for this stuff, that will improve. There is also the list of sites searched, which could well be out of date. If you need changes made, email the list or just me.

Anyway, after all that introduction, I have today made a significant change to the site, long overdue, which has included various bits of social media to the search, including a load of blogs. These have all been added under the category of ‘social media’ so if you just want to search these sites, you can. The blogs added are (just pasting URLs as I am lazy):

  • http://whitehallwebby.wordpress.com/
  • http://steve-dale.net/
  • http://tom-watson.co.uk/
  • http://lostconsciousness.wordpress.com/
  • http://davepress.net/
  • http://digital-pioneer.blogspot.com/
  • http://mulqueeny.wordpress.com/
  • http://paulcanning.blogspot.com/
  • http://puffbox.com/
  • http://andrewkbrown.wordpress.com/
  • http://carlhaggerty.wordpress.com/
  • http://ideapolicy.wordpress.com/
  • http://blogblogblog.ws/
  • https://blogs.fco.gov.uk/roller/
  • http://extendedreach.wordpress.com/
  • http://lordsoftheblog.wordpress.com/
  • http://www.owen.org/blog/
  • http://blog.helpfultechnology.com/
  • http://strategytalk.typepad.com/public_strategy/
  • http://www.futuregovconsultancy.com/
  • http://neilojwilliams.net/missioncreep/
  • http://gallomanor.com/
  • http://civicsurf.org.uk/

Any heinous ommissions, let me know.

Public sector blogging in the Guardian

I had the pleasure of talking to Patrick Butler of the Guardian the other day on the subject of public sector types blogging. He did a jolly good job of editing down everything I said into one paragraph in his article:

There are still few blogging bosses out there, but as Dave Briggs, a blogger and full-time public servant, notes, chief executives are rapidly running out of arguments not to go online. When blogging is this easy, this cheap, and the potential benefits so great, he says, the question is not so much why blog, but why not?