Have come across some interesting bits and pieces recently on the topic of how local government should be using the social web to better communicate and collaborate – exactly the sort of thing we are trying to promote on the Community of Practice.
First up is a presentation by Simon Wakeman, who is Head of Marketing and PR at Medway Council in Kent. Simon’s slides include some interesting research results, plus some details of how Medway have used podcasts to reach out to younger people:
Second is some slides from Dominic Campbell, who was lucky enough to be appointed Social Media Manager at Barnet Council recently. Dominic discusses how web 2.0 can help Barnet implement their Communications and Engagement Strategy.
Another tip from Dominic led me to Barnet’s YouTube page (yes! They have one!) which feature some great clips of Charles Leadbeater – he of We-Think fame – talking to the Council about the future shape of local government and local governance in the UK.
There are some great initiatives going on out there in local government where forward-thinking folk are making the most of web technology to bring councils closer to the people they serve. As with the eDemocracy debate though – is this stuff too fragmented? How can we bring everyone together?