Should web and ICT be the same?

Really interesting post from Paul Canning, discussing the recent assertion by Richard Steele, SOCITM‘s President, that web should be just another part of IT within organisations.

Paul says:

Web skills are very specific, you need to be across a lot of terrain. You need to understand SEO, usability, web content, have good people skills, be across various and ever changing IT, visual design, accessibility, marketing, PR … Even the very best IT managers don’t have this skill range so they can’t make informed decisions or informed choices across the range of issues which constitute good and most importantly successful web.

Good stuff from Paul, and of course I agree with him, being a web and definitely not an IT person. Indeed, I would a couple of bits to Paul’s list about webbies needing to be excellent communicators, and maybe a real interest in policy is important too.

Published by

Dave Briggs

Digital oddbod.