Could a customer service centre be a source of social media content?

Just a quick thought: could local authority customer service centres be sources of content for their social media channels?

Most customer service departments in councils these days have CRMs of varying sophistication and they must be able to report on what the issues are that most people are calling about at any one time.

Perhaps this could be a great source of stuff to create content about on social media channels, whether Facebook pages or perhaps on Twitter, with links to web pages with more information.

After all, it’s by definition content that people would want, and might be a good way of channel shifting people away from the phone, if they are getting that information from elsewhere.

Anyone doing this already?

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3 interesting social reading sites

Reading for me is a solitary activity, I have to admit. But others like being members of reading groups and so on – and who am I to judge them?

I linked recently to an article on Gizmodo asking why ebooks are so much like paper books – in other words, why don’t they innovate with the form a bit more? Here’s three examples of sites or apps that take electronic reading in a more interesting and social direction.

Readmill

Readmill is a replacement for iBooks on your iPhone, iPad or iPod Touch. It places a heavy emphasis on good design and typography and eschews some of Apple’s silly skeuomorphic tendencies. It also enables you to highlight passages while you read, and share them with your friends and followers – and your social group also helps you to discover new books to read.

Subtext

Subtext is a free iPad app that allows classroom groups to exchange ideas in the pages of digital texts. It’s designed for use in learning environments, and enables a tutor to add in quizzes and assignments too. Here’s a video to explain more:

Copia

Copia calls itself a “social ereading platform”. It allows you to make notes in the ‘margains’ of the ebook you are reading, and then to share them with friends and publish them in notebooks. It also features the ability to create reading groups, and have discussions about books which is rather neat.

Copia is available on the desktop or the Android and iOS mobile platforms.

Do you use any social reading apps or sites? Are they even necessary?

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