An online notebook
URL. As linked to by Buzz Marketing with Blogs by Travis Smith. Why executives should steer clear of the blogosphere By Lucy Kellaway Published: February 28 2005 02:00 | Last updated: February 28 2005 02:00 The chief executive of a US company recently put a question to his board. Why was it, he asked, that … Keep reading
The Red Couch blog features a post about the issue of credits. One experienced blogger seems to be annoyed that the spoils of a book deal has elluded him. Richard Tallent, another blogger, sticks up for the Red Couch guys. It’s hard to be sympathetic about the credit gripes. Why not write a book himself, … Keep reading
The first chapter and table of contents for a new book, Buzz Marketing with Blogs for Dummies (slightly awkward title) by Susannah Gardner is available for download from Buzz Marketing with Blogs. It makes for interesting reading. Traditional business marketing is changing. More ads, catchier slogans, louder television commercials, brighter colors…everything’s been done to catch … Keep reading
Good article by Bill Thompson on the BBC Technology News Site. The political classes will be surprised indeed if the next General Election doesn’t take place on 5 May. In fact Tony Blair might even lose votes if he disappoints us and goes for another date. Apart from the date, the other thing that is … Keep reading
I can’t tell you how pleased I am to have said something bordering on the truly reactionary. Is Boris trying to get back in Michael Howard’s good books? Still, a lengthy and serious post from Boris which shows that he is at least trying to use his blog constructively!