John Naughton on Flickr

From his column in Sunday’s Observer: Flickr’s designers also displayed a shrewd grasp of the essence of Web 2.0 thinking – namely that the big rewards come from making it easy for other developers to hook into your stuff. So they were quick to publish the application programming interface (API), the technical details other programmers … Keep reading

On the Social Media Release

One of the many areas of communications which can be improved by using social media services is the press release. Indeed, there are a number of sites dedicated to creating a ‘social media release’, including a group blog and a wiki. Brian Solis recently put together a really useful post: “The Definitive Guide to Social … Keep reading

Social Media Risks

One thing that came out of the recent barcamp for UK government types is that as much as those who really dig this stuff do their best to champion its use wherever possible, it really comes down to how senior managers feel about it. The issue, of course, is one of risk. Doing anything different … Keep reading