More on micro-participation

There was an interesting response to my post on micro-participation, in a number of spaces – which goes to show the value in seeding your content on sites other than your own!

The most active conversation was on GovLoop where the concept of micro-participation seemed to strike a chord with many people. Even better, it uncovered the work of Jennifer Cowley at Ohio University, who has been working on micro-participation for a little while.

Here’s a slidedeck from Jennifer about using micro-participation in planning.

Here’s a video of Jennifer talking about micro-participation:

Some examples of micro-participation were also shared:

Not all these examples fit exactly with what I had in mind for micro-participation. Several fall into the reporting category – a bit like FixMyStreet. This is important, but I was thinking about getting people involved in democratic and government processes at a slightly more engaged level.

In other words, this should be more than just pot holes.

Over on the Communities of Practice (sign in required), some real-life concerns and issues were shared.

Adrian Short shared the example of Speak out Sutton, and also challenged me to come up with some concrete proposals. Fair enough, though I try to avoid specifics on this blog 😉

Dawn Iverson provides some great pointers to increase participation and overcoming barriers:

1) Make a specific, small call to action. Start with asking people to do something very small like a litter picking day at the local park or distributing leaflets locally. Maybe provide tea and biscuits afterwards.

2) Make the call to action in a number of ways. Knock on peoples doors during daylight hours, deliver leaflets, contact the local PCSO and either ask them to come along when knocking on doors to allay fears, or ask if they can send out your ‘call to action’ in their community email messages. Put information on the local council website, the Parish council website, the local Volunteer Centre website.

3) Have a small number of people who can be the face of community involvement. This will make those newly involved feel like they have a connection. Those who knock on doors / have their photos on the leaflets should be the people there to welcome new volunteers when they do respond to your call for action.

4) Once a volunteer feels connected to the community, give them more responsibility and ensure that their ideas are taken further.

5) Local councils / NHS services could identify plenty of people who would be fantastic involving themselves with local services. These are the people who send frequent complaints, the people who send thank you notes, the people who have made big changes in their lives, those who are lonely and don’t know anybody in their community.

There also need to be some ‘calls to action’ that can involve those with busy family lives. This could be asking someone to proofread a webpage, take and upload pictures of their local community, referee at a local under 13s football match, organise a fundraising event for mums and daughters. There’s a lot that could be done, but unfortunately it does need someone to coordinate this type of thing. Hopefully the new Community Organisers will be that person 🙂

Finally, going back to the GovLoop discussion, some attempts were made to define what is meant by micro-participation. Mine was “Providing a means for citizens to interact with democratic and government processes at a time, in a place and in an medium that suits them.”

I think I prefer Jennifer’s much simpler: “participation at the convenience of participants.”

Anyway, I’m pleased this has sparked interest in a few folk. I’m going to plug away developing some ideas and see where it ends up.

The need for micro-participation

A theme I’ve been returning to on a regular basis in the talks I’ve been giving lately has been about the need for government to make participation easier.

I’ve blogged in my usual half-assed manner about the participation deficit before, and it strikes me that this is an important issue that is both not going away and also is probably going to get worse.

I tend to highlight myself as an example of the problem here, in that despite being one of the very few people in the world who actually find government interesting, I never actually engage myself. I’ve not been to a council meeting, responded to a survey or questionnaire, and never given feedback through another route.

Why is this? It’s not that I’m lazy (keep quiet at the back), nor that I don’t care. It’s mainly that the instruments of local democracy just don’t fit in with my lifestyle.

The most obvious culprit here is the meeting. It strikes me that the dominance of meetings pretty much means that anyone with a family and a job (or perhaps even just one of those) is excluded from the process.

Read the boy a story before bed time, or go to the town hall to talk about a planning application? Not a difficult choice, but the answer means that participation is always going to be low.

Perhaps there’s an opportunity here to learn from the micro-volunteering that is becoming increasingly popular. An easy, quick way to get involved in civic activity that fits into people’s lives the way they are lived now, not fifty years ago.

After all, I may not be able to give up two (or more!) hours of an evening to attend a council meeting, but I’m sat in front of a computer almost all day, and could easily take 15 minutes or longer out to get involved, perhaps by answering some questions, providing ideas, or identifying problems.

Even better, with a smartphone and a bit of geo-tagging, why not tell me how I can contribute from exactly where I am?

Getting involved and participating shouldn’t be a chore. As I mentioned in my post about councillors, we need more people doing less, rather than the situation we have now where only a few people do far too much.

I don’t think this needs massive upheaval, or some kind of revolution in local democracy (although that might be nice). A bit of tinkering around the edges would, I’m sure, go a long way.

Bookmarks for February 23rd through April 4th

I find this stuff so that you don’t have to.

You can find all my bookmarks on Delicious. There is also even more stuff on my shared Google Reader page.

You can also see all the videos I think are worth watching at my video scrapbook.

Collecting stories of interactive government

As mentioned previously, I’m writing a book. The best books, apparently, have good stories – and so I need some good stories.

At the same time, I’m seeing loads of requests for examples of effective use of the web, social media and other related stuff in public services. What’s needed is a nice resource full of good stories…

ReadWriteGov

Back in the day, I ran a little event in Peterborough called ReadWriteGov. It was meant to be one of many, but that didn’t really happen. I’ve been sat on the domain since, wondering what to do with it.

So what I have decided to do is to start collecting stories of interactive government – the most comprehensive description I can come up with for using cool internet stuff in public services.

Right now, there’s not a lot there, except for a link to a survey. If you have a great example of use of digital engagement in public services, please fill it in!

(Yes, I know it’s SurveyMonkey. But it was quick, and easy.)

Maybe you have managed an awesome council FaceBook page. Perhaps your youth service website rocks. It could be that you ran a superbly integrated public safety campaign.

It could be internal or external. One organisation or several in partnership. It could be a time limited project, or ongoing work. You could be a council, central government department, a quango, a police service, a fire and rescue service, part of the health sector or a community group delivering a service.

Whatever it is, as long as it has a connection with public services and online innovation, I want to know about it!

What I will then do is read through what you’ve send, write it up as a case study for publication on the proper site (once it’s done). I’ll send you a copy for checking first, so don’t worry.

This way we will build up a high quality collection of great examples of digital engagement, with the associated learning, all accessible online. All the content will be categorised and tagged, so you can find stuff easily, and we’ll keep the comments turned on, so conversations can take place about the stories.

Also, I’ll take the best of the stories, phone the authors up for a chat, maybe visit them, and then re-write them for inclusion in my book.

Again, here’s the survey link. Please complete it if you can, or if not, pass it on.

Thanks!

Gov’s role in local digital ecosystems

Many thanks to Will Perrin from Talk About Local, who basically did my job for me in a comment on my last post about local digital communities and economies.

The thrust of my post was that having a lively digital community in a local area is a good thing, which can benefit various bits of society.

Here’s Will’s advice for what public sector organisations should do if they want to help foster this community locally:

  • don’t host your own platform. this often puts the effort and spend in what is often the wrong bit of the organisation (the IT bit), retains ownership and thus legal liability, layers in cost and medium term hassle and also cramps people’s style
  • equally don’t present local people with fait accompli site on wordpress.com and expect them to use it – you will be much more successful taking the time to help them make their own site
  • let people find their own voice – find local people to get involved who have something to say and a burning need to communicate, this keeps them going as they run into problems.
  • be prepared to take some time over this – there’s no set formula as to who will make a good local site. be prepared to fail quite a few times before you find the right people in the right roles
  • don’t assume web means young people – the average person we train has grey hair
  • follow the audience and increasingly thing Facebook first, even though it is inflexible and fiddly. marry a facebook page or group up with an external wordpress.com blog that is linked.

This is great advice, particularly for the community and voluntary sector, where groups with a shared passion for an issue, or a specific location, use the web as a platform for communication and cooperation.

Mandeep Hothi from the Young Foundation, who has been working on the excellent Local 2.0 initiative, also shared his learning on developing thriving local online communities on that previous post:

  • They [councils] really don’t want to be the ones developing community spaces. They would much rather that communities do it themselves and they are very receptive to outside agencies like TAL doing this. We’ve tried to get People’s Voice Media’s Community Reporters programme going to but couldn’t find funding, however, one of the councils has funded it themselves and another has had discussions about doing it with PVM.
  • The reasons for this are varied, but by and large they recognise that it is much healthier for communities/residents to own and manage blogs, social networks etc.. Some of the motivation is about risk and responsibility – they don’t want to be liable for anything and they don’t want to moderate (although they are likely to try to intervene if people slag off their service!)
  • Engaging through hyperlocal sites is still a challenge. Reasons include a fear of changing the tone of online spaces, but also a legitimate fear of misrepresenting (or not knowing) council policy. But we have some great examples of officers engaging online (and some bad ones too…)

So that’s fairly clear. Government struggles at creating new communities online. What they can do is provide support to existing communities to help them make the most of digital – and this best done at arms length, introducing a dedicated third party service like Talk About Local.

But what about the wider point about a digitally focussed online community? As mentioned in previous posts, I’m really interested in how local startups and SMEs can play an active role. Well, just as services like Talk About Local can be introduced by a local authority, so could more local suppliers.

So if there is a training need, or a website that needs creating, local authorities ought to be looking local to develop it. Even better, by being engaged with an active local digital community, those innovative small suppliers could help shape requirements and scope, ensuring that the council, or whoever, gets the best possible solution.

It doesn’t even have to always involve money. Councils have access to other resources, such as meeting rooms, and indeed whole buildings. I love examples of where council owned properties, which for whatever reason are empty, are handed over to communities to use as meeting or co-working spaces.

I’m sure there are plenty of other great examples of how councils can support a local digital community – please do share them in the comments.