Social networking in local gov event

I’m going to be speaking at and chairing an event run by Public Sector Forums this Thursday, which is going to be all about how local authorities could be using social web technology to reach out to citizens.

I’m going to be joined by some great speakers, including my good friends Paul Canning, Tim Davies and Simon Wakeman. You can find the full running order here.

Another person who will be at the event will be Liz Azyan, who will be blogging and tweeting her thoughts on each session. To keep all of this activity together, I’ve made an aggregator which will republish:

  • Blog posts
  • Comments
  • Delicious bookmarks tagged with psfbuzz
  • Tweets tagged with #psfbuzz
  • Flickr photos tagged with psfbuzz

Visit the aggregator at www.psfbuzz.com.

It should provide a great way for people not attending to get something out of the day.

Social networking and other tools of engagement

Here are the slides from my talk at Public Sector Forums in Birmingham yesterday. Hopefully they make some kind of sense…

Engagement through social networking

View SlideShare presentation or Upload your own. (tags: psf)

It was an interesting day and I had some great conversations with delegates. The main issues seem to be – as you might be able to guess – the blocking of social web sites in the workplace, and convincing managers and politicians of the value of this type of work.

Some of the other talks were fascinating – not least Dan Champion‘s accessibility assault on web 2.0, which also provided solutions to some of the problems; and Lincolnshire County Council’s use of advertising on their corporate website as a revenue stream. There are plenty of arguments to be had about that one, I’m sure.

It was also a real pleasure to meet one of the other speakers, Medway Council’s Simon Wakeman, whose excellent blog I have been following for a while. Simon spoke with a good deal of knowledge and authority about how Councils should be approaching the use of the web on mobile devices – which will be an increasingly important channel in the future. You can find Simon’s slides here.

Thanks to Ian Dunmore, Jack Pickard, Ian Cuddy and others for laying on such a great event.

Building networks in Twitter

Neil Williams has a nice post about the way he has built up his network using Twitter:

Twitter, the micro-blogging site to rule them all, has introduced me to more relevant contacts more quickly than any other web 2.0 tool. Or other human being for that matter.

Some people just don’t like Twitter, and that’s fair enough, although I think that much of the time it’s more that they don’t like the way some people use it. One example of terrific use of it, though, comes from local government, of all places.

Quite a few local authorities have Twitter feeds now, as an extra channel of communication between the council and the folk who live in the area. OK, so there are unlikely to be that many Twitter users in each authority’s locality, but as an add-on bit of comms stuff, it’s pretty cool.

However, quite a few of the web teams behind these feeds have set up extra ones, which represent just the webbies themselves. So, not a feed with information about council, but actualy with news of what the web guys are doing and which they use to talk ides through with others. These feeds are seeing a considerable amount of activity and are increasing the interactions between these teams to an extent which I really don’t think happened before.

What’s even better though is the fact that others are being drawn into these conversations as well – it being Twitter, this is no walled garden. So when one local gov web team asks what people think about some of the stuff they are doing, they get responses from not just other local authority folk but also feedback from people like me, who might have a different perspective on things.

It’s a great example of the use that these social networks can bring, as long as you approach them in an open, and collaborative way, of course.

The local gov web team twitter feeds are:

  • http://twitter.com/sdcwebteam
  • http://twitter.com/shcinternetteam
  • http://twitter.com/SBCDevTeam

Have I missed any?

Social networking in the public sector

Interesting report published by Quocirca on behalf on IBM, on the topic of the opportunities web 2.0 and social media offers the public sector:

Social networking can help public sector bodies interact to a far greater extent with citizens as well as with internal and external resources. Full policies are required to be put in place to mediate social networking, and back-end technology needs to be chosen carefully to include support for the majority of clients likely to be found within a consumer-focused end-user environment, as well as kiosks and other systems aimed at the non-computer owning citizen.

Usig web technology presents a huge opportunity to engage with people on a scale that wasn’t possible before. But we do have to acknowledge that it can only ever be a part of a consultation strategy. Too many people don’t have web access, or don’t want to engage with that medium, for more old-school methods to be ignored.