An online notebook
Yesterday’s live Kind of Digital web chat about overcoming barriers to implementing social media went really well.
You can relive the whole thing over on the KoD website, or download a rather basic PDF of the transcript.
Our next chat has been scheduled in for Tuesday, August 16th at 11am BST. It’s going to be on the thorny subject of evaluation of digital engagement activity – great!
You can sign up for a reminder over here – hope you see you there!
Here’s another of my short What is… guides – this time it’s about LinkedIn.
Embedded below, and as usual, if you can’t see it, you can get the PDF from the Kind of Digital site.
More soon!
There was a bit of discussion on Twitter this evening about explaining Twitter to the uninitiated.
(If this sounds a bit navel-gazingy, that’s because it probably is. Hang around in any online space for long enough and you soon end up in meta-conversations of this type.)
Emma Maier of the Local Government Chronicle is organising some collectively written guidance on a Google Doc – here’s the link and I recommend you get stuck in!
Of course, a longer guide is the one I wrote for Learning Pool a couple of years ago, and which is soon to be republished in an updated form.
In the meantime though, I thought I’d knock together a quick single page effort, which ought to be handy for the absolute beginner.
I’ve embedded it below, but if you can’t see it, go to the ‘Useful Stuff’ page on the Kind of Digital site and you can download a PDF.
I’ll be doing some more of these – LinkedIn, Facebook, Flickr, YouTube and blogging are all bound to feature. Would these be useful? Any other topics spring to mind?
Let me know!
I find this stuff so that you don’t have to.
You can find all my bookmarks on Pinboard.
I’ve been looking into QR codes recently – yes, I know, I’m somewhat behind the times – as part of some research I’m doing into how digital engagement can help in planning.
For the uninitiated, QR codes are square barcode-esque looking things, that when scanned, contain data such as a web address or indeed any other text string.
Though there are other ways of accessing QR codes, most people can do it using their smartphones, through an app that uses the phone camera. The app I use on my iPhone is Quickmark – there’s an Android version too.
(This strikes me as being a bit of a barrier to QR code usage, to be honest. Why can’t it be built into phones from the get go? Having to download an app – even a free one – will exclude a lot of people.)
Here’s an example of how I’m using them as a way of helping people get in touch with me. I’ve created a QR code that links to a site I have created with all my contact detail on it.
Here’s the QR code:
The site it points people to is one I have created using Tumblr – this is because Tumblr automatically generates a nice mobile friendly look and feel if a smartphone is being used to access it – which is most people as I won’t be promoting it other than with the QR code.
I’ve just ordered myself some new business cards, which have the QR code on them – it’ll save people the hassle of typing my phone number in, if nothing else!
Anyway, what does this have to do with planning? Well, at LocalGovCamp in Birmingham the other week, there was a lot of talk of using QR codes on planning notices.
The way this works is that on the planning notices – usually attached to lamp posts and similar – people could read about the planning application and then scan the QR code into their phone, which would then bounce them onto the consultation site where they could air their views.
This seems quite a nice easy way of getting people to contribute. However, I suspect that getting people to the consultation site is the easy bit – you’ve also got to make sure that people can easily get involved once they get there.
So, if your planning consultation platform doesn’t play nicely with mobiles, then the whole QR code thing is probably a waste of time. You need to make sure also that what you are asking people to do is simple and suitable for mobile interfaces – making people read long documents or answer hundreds of questions won’t work either!
So, as usual, QR codes aren’t a solution – but I suspect they ought to become part of the answer.